{"id":1725,"date":"2022-06-07T16:15:36","date_gmt":"2022-06-07T14:15:36","guid":{"rendered":"https:\/\/www.oznamovatelia.sk\/?p=1688"},"modified":"2022-09-06T16:11:01","modified_gmt":"2022-09-06T14:11:01","slug":"vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru","status":"publish","type":"post","link":"https:\/\/uoo.softip.sk\/en\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/","title":{"rendered":"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru"},"content":{"rendered":"<p>N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a&nbsp;slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a&nbsp;in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a&nbsp;tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru.<\/p>\n\n\n\n<p>Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 n\u00e1kup medi\u00e1lneho priestoru na pokrytie v\u0161etk\u00fdch marketingov\u00fdch aktiv\u00edt vr\u00e1tane pl\u00e1novania, anal\u00fdz a strategick\u00e9ho aj operat\u00edvneho poradenstva v medi\u00e1lnej sf\u00e9re.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>S\u00fa\u010das\u0165ou predmetu z\u00e1kazky je poskytovanie nasledovn\u00fdch \u010dinnost\u00ed medi\u00e1lnou agent\u00farou:<\/p>\n\n\n\n<ul><li>Media planning medi\u00e1lne pl\u00e1novanie;<\/li><li>Media buying n\u00e1kup medi\u00e1lneho priestoru;<\/li><li>pl\u00e1novanie, n\u00e1kup, nasadenie, spr\u00e1vu, optimaliz\u00e1ciu a reporting online kampan\u00ed;<\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>Z\u00e1kazky bud\u00fa zad\u00e1van\u00e9 na z\u00e1klade \u010diastkov\u00fdch zml\u00fav \u00fa\u010dastn\u00edkom r\u00e1mcovej dohody postupom upraven\u00fdm v r\u00e1mcovej dohode.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Viac inform\u00e1ci\u00ed sa dozviete vo <a href=\"https:\/\/www.uvo.gov.sk\/vyhladavanie-zakaziek\/detail\/440487\">vestn\u00edku \u00daradu verejn\u00e9ho obstar\u00e1vania<\/a>.<\/p>\n\n\n\n<p>Term\u00edn prihl\u00e1senia je do 14.6. 2022 9:00.<\/p>","protected":false},"excerpt":{"rendered":"<p>N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a&nbsp;slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a&nbsp;in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a&nbsp;tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru. Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 n\u00e1kup [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2145,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[26,10],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru - \u00darad na ochranu oznamovate\u013eov<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uoo.softip.sk\/en\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru - \u00darad na ochranu oznamovate\u013eov\" \/>\n<meta property=\"og:description\" content=\"N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a&nbsp;slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a&nbsp;in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a&nbsp;tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru. Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 n\u00e1kup [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uoo.softip.sk\/en\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\" \/>\n<meta property=\"og:site_name\" content=\"\u00darad na ochranu oznamovate\u013eov\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rad-na-ochranu-oznamovateov-104936221959583\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-07T14:15:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-06T14:11:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/uoo.softip.sk\/wp-content\/uploads\/2022\/08\/medialna-kampan-napis-copy-1-e1640596529810.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1053\" \/>\n\t<meta property=\"og:image:height\" content=\"696\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Administr\u00e1tor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Administr\u00e1tor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\"},\"author\":{\"name\":\"Administr\u00e1tor\",\"@id\":\"https:\/\/uoo.softip.sk\/#\/schema\/person\/aaa826e26998d832f3da4e60a52d9821\"},\"headline\":\"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru\",\"datePublished\":\"2022-06-07T14:15:36+00:00\",\"dateModified\":\"2022-09-06T14:11:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\"},\"wordCount\":209,\"publisher\":{\"@id\":\"https:\/\/uoo.softip.sk\/#organization\"},\"articleSection\":[\"Aktuality\",\"Novinky\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\",\"url\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\",\"name\":\"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru - \u00darad na ochranu oznamovate\u013eov\",\"isPartOf\":{\"@id\":\"https:\/\/uoo.softip.sk\/#website\"},\"datePublished\":\"2022-06-07T14:15:36+00:00\",\"dateModified\":\"2022-09-06T14:11:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/uoo.softip.sk\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/uoo.softip.sk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/uoo.softip.sk\/#website\",\"url\":\"https:\/\/uoo.softip.sk\/\",\"name\":\"\u00darad na ochranu oznamovate\u013eov\",\"description\":\"\u00daOO je nez\u00e1visl\u00fdm org\u00e1nom \u0161t\u00e1tnej spr\u00e1vy. 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